MELBOURNE, YOUR ONLINE REPUTATION MATTERS!
A glowing online reputation can be the best marketing tool you’ve ever had. It increases trust and confidence, sends customers through the door and makes your phone ring.
Conversely, a poor online reputation keeps customers and clients away. It can literally kill businesses!
Negativity online needs to be grabbed by the horns and turned around in the quickest time possible. That is exactly what we do at Ellevation. We have successfully turned awful reputations into glowing ones for a variety of Melbourne businesses and individuals.
HOW DOES A REPUTATION MANAGEMENT STRATEGY WORK?
Ellevation uses five methods to take control of your online reputation. Please keep reading for a more in-depth explanation of our reputation management techniques.
- Removal of false and malicious reviews from review sites
- Careful monitoring of the Internet to intercept negative reviews
- Public relations (PR)
- Search engine optimization (SEO)
- The opinions of your happy customers/clients
Removal of false and malicious user comments from review sites
If fake reviews put your business in a bad light they need to be removed as soon as possible. We have close ties with the various Australian review sites (Yelp, Truelocal, Womo etc.) and can have malignant reviews deleted before they do harm.
Careful monitoring of the Internet to intercept negative reviews
We’ll watch your online reputation like a hawk, making sure that every single user review that hits the web is screened and flagged if necessary. We’ll even check Social Media such as Facebook and Twitter for potential negative publicity. If we find something, we’ll deal with it instantly.
Public relations and coaching
Negative reviews that cannot be removed need to be neutralized. Using advanced PR techniques we engage these unhappy clients on your behalf and we coach you to do so too. In the end, we endeavour to turn these unsatisfied customers into fans of your business. It is amazing what a little attention and being heard can do! Best of all, other Internet users notice that you really care. It makes for great PR and can give your business a real boost.
Give your happy customers a voice
We’ll give your online reputation a positive boost by actively engaging your happy client base and encouraging them to drop a (obviously positive!) comment on the various review sites or Social Media. We do this using a mobile website that your customers can easily access via their smartphone. Positive reviews are dropped into the review sites with a click of a button, greatly enhancing your overall online reputation.
Search Engine Optimization (SEO)
Ever searched for your business using Google? If so, you’ll know that the first page of the Google search results contains about 9 to 13 search results. What if one or more of these search results makes you look bad? You risk losing your potential customer at the first hurdle! Wouldn’t it be great if any negativity is pushed to page 2, where nearly no Google search user ever ventures? That is exactly what we do with SEO, clean up the first page of Google search results for your business name.
More info about SEO here…
THE END RESULT
Using these techniques you’ll quickly start seeing your online reputation improve day by day.
Best of all, our reputation management strategy comes at a fraction of the cost when compared to the cost in lost revenue due to negative user comments. It is also 99% hands-off, requiring minimal input from you, leaving you completely free to do what you do best: run your business.
Please get in touch with us today if your online reputation is costing you money. 04 359 56 531 or firstname.lastname@example.org